Curriculum
The course builds progressively: each chapter assumes only what came before it. Work through it in order, or jump to a topic you want to understand.
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Learning path
Beginner
Money, companies and shares
Chapters 1–3
Market Basics
Exchanges, regulation, accounts, order types
Chapters 4–9
Company Basics
Orders, terminology and market capitalisation
Chapters 10–12
Financial Statements
Income statement, balance sheet, cash flow
Chapters 13–17
Ratios
EPS, P/E, P/B, ROE, ROCE, debt, margins, growth
Chapters 18–25
Valuation & Returns
Dividends, corporate actions, EV, working capital
Chapters 26–31
Advanced Fundamentals
Business models, process, red flags, case study
Chapters 32–35
All chapters
- 1Introduction to Money and Investing—
- 2What Is a Company?—
- 3What Is a Share?—
- 4What Is the Stock Market?—
- 5NSE and BSE—
- 6SEBI and Market Structure—
- 7Demat and Trading Accounts—
- 8IPO and Primary Market—
- 9How Stock Prices Move—
- 10Market Orders—
- 11Important Stock Market Terms—
- 12Market Capitalization—
- 13Understanding Financial Statements—
- 14Income Statement—
- 15Balance Sheet—
- 16Cash Flow Statement—
- 17Profit vs Cash Flow—
- 18Earnings Per Share (EPS)—
- 19The P/E Ratio—
- 20The P/B Ratio—
- 21Return on Equity (ROE)—
- 22Return on Capital Employed (ROCE)—
- 23Debt and Debt/Equity—
- 24Margins—
- 25Growth—
- 26Dividends—
- 27Corporate Actions—
- 28Enterprise Value—
- 29EV/EBITDA—
- 30Working Capital—
- 31Economic Factors—
- 32Understanding Business Models—
- 33Fundamental Analysis Process—
- 34Red Flags—
- 35Case Study: ABC Manufacturing—
Chapter details
Introduction to Money and Investing
Before shares or stock markets, we need a shared vocabulary: money, income, savings, investing, assets and liabilities.
Open chapterWhat Is a Company?
A company turns an idea into a business that earns revenue, incurs costs, and hopefully makes a profit.
Open chapterWhat Is a Share?
A share is a unit of ownership. This chapter makes proportion, value and dilution completely concrete.
Open chapterWhat Is the Stock Market?
A stock market is a marketplace: an organised set of rules and systems where people buy and sell shares of companies.
Open chapterNSE and BSE
The NSE and BSE are India's two main stock exchanges. Learn what an exchange does, how companies get listed, and when the market trades.
Open chapterSEBI and Market Structure
SEBI regulates India's securities market. Behind the scenes, brokers, depositories and clearing corporations keep trading safe and settled.
Open chapterDemat and Trading Accounts
To buy and hold shares in India you generally need a trading account and a demat account, alongside your ordinary bank account.
Open chapterIPO and Primary Market
An IPO is when a company offers its shares to the public for the first time. This is the primary market, where new shares are created and sold.
Open chapterHow Stock Prices Move
Prices change when buyers and sellers disagree about value. Supply, demand, expectations, news and the wider economy all play a part.
Open chapterMarket Orders
An order is your instruction to the market. This chapter explains how market, limit, stop-loss and stop-limit orders differ, and why none of them is a guarantee.
Open chapterImportant Stock Market Terms
Market writing is full of shorthand. This chapter untangles the words you will meet constantly, one plain-English definition at a time.
Open chapterMarket Capitalization
Market cap is the market's price tag for a company's shares. This chapter shows how it is calculated and what the large, mid and small cap bands really mean.
Open chapterUnderstanding Financial Statements
Every listed company reports its numbers three ways: what it earned, what it owns, and where its cash went. This chapter is your map to all three.
Open chapterIncome Statement
The income statement shows how much a company earned over a period, and how much of it survived costs, interest and tax.
Open chapterBalance Sheet
The balance sheet freezes a moment in time and answers two questions at once: what does the company own, and who financed it?
Open chapterCash Flow Statement
The cash flow statement ignores accounting estimates and tracks real cash. It shows whether a business is generating money or burning it.
Open chapterProfit vs Cash Flow
A company can report a healthy profit and still run short of cash. This advanced chapter explains why profit and cash flow differ, and how to bridge the two.
Open chapterEarnings Per Share (EPS)
EPS turns a company's total profit into a per-share number, so profit can be compared with the share price — and so dilution becomes visible.
Open chapterThe P/E Ratio
The P/E ratio links share price to earnings. Learn what it means, why companies differ, and why it is a question to investigate rather than a verdict.
Open chapterThe P/B Ratio
The price-to-book ratio compares the market price of a share with the accounting net worth behind it. Useful for some businesses, misleading for others.
Open chapterReturn on Equity (ROE)
ROE measures profit as a share of shareholders' equity. It is powerful, widely used, and easy to misread without context.
Open chapterReturn on Capital Employed (ROCE)
ROCE measures operating profit against all the long-term capital a business uses — both equity and debt — making it a fairer lens across different financing choices.
Open chapterDebt and Debt/Equity
Borrowing can fund growth, but it also creates obligations. Debt-to-equity shows how much of a company's funding comes from lenders versus owners.
Open chapterMargins
Margins show profit as a percentage of revenue at each stage of the income statement. Comparing them like with like reveals pricing power and cost pressure.
Open chapterGrowth
Growth can be measured in revenue, profit or EPS. Learn to read year-on-year growth and to summarise several years with CAGR — and why the past is not a promise.
Open chapterDividends
A dividend is a share of profit paid to owners. This chapter explains what it is, how it is measured, and what a very high or very low dividend can quietly signal.
Open chapterCorporate Actions
A corporate action is an event a company carries out that affects its shares. Splits, bonus shares, buybacks and rights issues all change the number of shares or who owns them.
Open chapterEnterprise Value
Market capitalisation values only the equity. Enterprise value values the whole business — equity plus debt minus cash — so businesses with different borrowings can be compared fairly.
Open chapterEV/EBITDA
EV/EBITDA compares the value of the whole business to its operating cash earnings. It is useful because it is independent of financing, but it has important blind spots.
Open chapterWorking Capital
Working capital is the money tied up in running the business day to day: what customers owe, what sits in stock, and what the company still owes suppliers. It is a key link between profit and cash.
Open chapterEconomic Factors
Companies do not operate in a vacuum. Interest rates, inflation, the rupee, GDP growth, commodity prices and government policy all shape the environment in which businesses earn profits. This chapter explains the links — without forecasting.
Open chapterUnderstanding Business Models
Before any numbers, understand the business itself: what it sells, who pays, how it earns money, what it costs to run, and what could go wrong.
Open chapterFundamental Analysis Process
A ten-step habit for studying any company — a thinking process, not an automatic ranking or a recommendation.
Open chapterRed Flags
Patterns in the accounts that are worth investigating, and why none of them is proof on its own.
Open chapterCase Study: ABC Manufacturing
Apply the process to ABC Manufacturing, a fictional Indian company, and form your own independent view.
Open chapter